To create a brighter future, you must lead in a new way.

Transformation is complex and multi-faceted. To succeed, you need a holistic, proven approach to leading.

Our Lead Brighter® Leadership System® gives you everything you need to lead in a new way that drives transformational results and impact.

Welcome to Lead Brighter

Our Lead Brighter Leadership System is designed to accelerate you and your team forward by supercharging your ability to achieve transformational results and impact.

The Elements of Our System

Lead Brighter consists of five steps and practices centered on a bold goal, along with skills and mindsets that help you work and behave differently to accomplish things you’ve never done before.

Step 1: Define your bold goal

Declare the brighter future you want to create and tell your story to motivate others to support you in your efforts.

Step 2: Develop your plan

Design an actionable roadmap outlining the critical steps you’ll take — and the programs, people, and investments needed — to reach your bold goal.

Step 3: Inspire your team to act

Unite, embolden, and motivate the right people to act by giving them meaningful ways to participate in achieving the bold goal.

Step 4: Make fast progress

Proactively work through obstacles and opportunities and generate solutions that keep you moving quickly to meet your milestones and accelerate momentum toward your bold goal.

Step 5: Learn and adjust as you go

Carve out dedicated time regularly to pause, zoom out, look forward, and adjust your plan to ensure you achieve upcoming milestones on the way to your bold goal.

Skills & Mindsets

Embedded in every step are practices, skills, and mindsets that help you work differently to accomplish things you’ve never done before.

Lead Brighter helps you:

Decide

on the transformational results and impact you want to make

Assess

progress, celebrate successes, and learn and adjust along the way

Develop

a clear, actionable plan
to identify the new products, solutions, experiences, capabilities, and investments needed

Shift

how people think and behave to succeed at this work

Inspire

and ready your team and/or company to come on the journey with you

Maintain

your energy and inner confidence as you lead others to make it happen

Galvanize

and equip specific teams to do the right work together quickly

Do All of This

and more, while you manage stakeholders’ expectations and keep current operations running

The value of Lead Brighter

Leaders who use our Leadership System create significantly more value for people and their businesses. In real life, that’s looked like:

Healthcare

The CEO of a Fortune 100 healthcare company inventing and expanding new service lines with the goal of helping people live longer, healthier lives

Hospitality

The CEO of a Fortune 100 hospitality company elevating the customer experience so each interaction is a chance to care, increasing human connection in a time of rising social isolation

Retail

The CEO of a high-growth retail company creating beautiful products with sustainable materials the company invented, so people feel good about themselves

Entertainment

The COO of a Fortune 500 entertainment company taking their franchises to the next level, to connect and engage people around the world

Financial Services

The CMO of a Fortune 100 financial services company reimagining their brand and introducing modern performance marketing capabilities to unlock new growth opportunities and help more clients retire with dignity

Over the last three years, we’ve used the Lead Brighter Leadership System from vision to planning to execution. It’s been instrumental in our success transforming this organization, and I will use this approach again, no matter where I go next.”
— Chief Marketing Officer,
Fortune 100 company

How can we help you?

Like the radiance you feel seeing hundreds of sunflowers turned toward the sun (the literal meaning of “tournesol”), our purpose is to help leaders turn toward a brighter future and advance humanity for generations to come.

When you’re ready to lead brighter, connect with us to explore what’s possible.